Next book for review: Connected – The amazing power of Social Network and how they shape our lives.
By Nicholas Christakis MD, Phd & James Fowler
Connected – A great introductionary book to social networks – which is in fact the missing link in our understanding of ourselves
After reading this book I have come to understand certain marketing/political efforts better.
Feministiskt Initiativ – a Swedish feminst party, has according to their Facebook post (22nd of March) doubled(!) their facebook likes on Facebook since the start of 2014. I believe this is partly tge result from very clever media agency. A part from social networking a thing for politicans they have taken to house partys – formally done by companies as Tupperwear, Amway, Zincino and Aloevera.
If the people at houseparties, tell their friends who might tell their friends, the impact is not only the people attending but possibly thousands of people.
Difference between the house parties and going into is, that it is a political idea and that they are going into the homes to people for discussion and communication. In a more personal way than the TV did with JFK or Abraham Lincoln and the Newspaper i.e. – the speech in Ghettysburg.
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